PLC Marks RegulatoryMarketing

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Best Practices,Marketing Regulatory Collaboration, Turn conflict into creative compliance and position products in the best light. Explore best practices for,marketing and regulatory. teams to fulfill a shared goal,Ensure products are in. compliance while keeping,them competitive in the,marketplace. Best Practices,Marketing Regulatory Collaboration,Perspective is everything.
Everyone wants to be heard Pain Points,Regulatory and Marketing. REGULATORY,need to talk before the,creative phase,I keep repeating myself. That NFP isn t going to fit,Marketing is not listening. MARKETING These last minute changes,Marketing doesn t care about aren t my fault. what I said Regulatory always says no,Regulatory doesn t.
understand marketing,I m trying to sell products,and Regulatory is a. Best Practices,Marketing Regulatory Collaboration,Risks of Getting it Wrong Risks of Staying Siloed. Warning Letter Misinformation,Class Action Lawsuit Missed Opportunities. PR Disaster Lack of Productivity,Loss of Consumer Trust Loss of Sales. Best Practices,Marketing Regulatory Collaboration,Team Characteristics.
How are we the same, Regulatory Attributes Marketing Attributes Graphics Attributes. Establish Trust Leverage the Trust Communicate the Trust. Analytical Innovative Creative,Detail Oriented Visual Organized. Process Rule Driven Competitive Technical,Best Practices. Marketing Regulatory Collaboration,Overarching Needs. Core requirements,Feel valued,Have a voice,Make an impact.
Best Practices,Marketing Regulatory Collaboration,Best Practices. What are they,1 Ensure Regulatory Integrated into Workflow. 2 Create a Consulting Model,3 Assess Graphic Impact. 4 Translate Trade Speak,5 Develop Resources to Support Collaboration. 6 Communicate,7 Track Claims,Best Practices,Marketing Regulatory Collaboration.
Best Practices,Are designed to,Encourage Communication. Build Relationships,Foster Mutual Respect,Enhance Collaboration. Fulfill Shared Goal,To ensure products are in compliance. while keeping them competitive,in the marketplace,Best Practices. Marketing Regulatory Collaboration,Ensure Regulatory Integrated into Workflow.
Process leads to efficiency,Labeling requirements founded in laws. Stakeholder Impact Consequences Key Considerations. Creative Services Duplicate work re work Who,Designers Delayed speed to shelf. Production Artists Cost,Packaging Development,Project Management. Best Practices,Marketing Regulatory Collaboration,Create a Consulting Model. Process leads to efficiency,Prework Dreamwork,Streamline efficiencies.
by creating a triage,to determine when,Regulatory consult is needed. Best Practices,Marketing Regulatory Collaboration,Key Considerations. New Products,New opportunities new risks,Regulation and risk assessment research necessary. Reformulation,Changes can impact explicit and implied claims. Best Practices,Marketing Regulatory Collaboration,Key Considerations.
New Packaging,Innovation new opportunities,variable graphic considerations. Nutrition Label Reform Transition,Conduct Impact Assessment. Look at prioritization,Evaluate existing processes. Discuss supply chain implications,Best Practices,Marketing Regulatory Collaboration. Assess Graphic Impact,Think Inside Outside And About The Box.
Regulatory changes may result in,unknown unintended consequences. Loss of romance copy,Logo size reduction relocation. Dieline size changes,Design decisions,Missing out on new claims. Best Practices,Marketing Regulatory Collaboration,Translate Your Trade Speak. Learn the language,REGULATORY,1 Ensure Regulatory Integrated into Workflow.
Using non technical terms describe the regulatory impact of. Marketing s proposal,2 Create a Consulting Model,3 Assess Graphic Impact. Ask Questions Claim eligibility is very dependent on the actual product. many situations must be evaluated on a case by case basis. 4 Translate Trade Speak, Communicate Risk Green light yellow light red light or other. 5 Develop Resources to Support Collaboration, Provide Examples Real labels example warning letters example lawsuits. 6 Communicate, 7 Track Claims Contribute to Solution Provide recommendations or alternatives should a. claim desired by Marketing be non compliant or bleeding edge. Best Practices,Marketing Regulatory Collaboration,Translate Your Trade Speak.
Learn the language, Explain Share communication objectives and desired claims. Provide Examples Wording example products example graphics help provide. context graphics make an impact on regulatory counsel. Ask Questions If regulatory feedback is not well understood summarize and. ask for clarification, Solicit Input Engage other stakeholders i e Category Management Buyers. QA R D Nutrition etc in order to have an informed POV. Get Signs Offs Engage Legal outside counsel or other risk mitigation roles or. functions in decision making as appropriate, Contribute to Solution Lead a brainstorm that supports the communication. objectives within the confines of regulatory requirements. Marketing amp Regulatory Collaboration Translate Your Trade Speak Learn the language MARKETING Explain Share communication objectives and desired claims Provide Examples Wording example products example graphics help provide context graphics make an impact on regulatory counsel Ask Questions If regulatory feedback is not well understood summarize and ask for clarification

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